UT sTARTUp Lab | Calendar

Upcoming events

21.11

AT SPARK DEMO (NARVA MNT 3, TARTU)
FROM 4 PM TO 7.30 PM

Marketing

Eelinkubatsioon

Marketing without a strategy is like a blind dragon – it can breathe fire and cause destruction (usually to your budget) but without purpose.

At this workshop, you will learn who is your customer, how to reach your customer and how to sell your service & product. During the workshop, we'll take a look at the vast landscape of paid and free marketing channels that are available for a start-up to scale its business. With limited resources in terms of both budget and people, we'll try and figure out what marketing strategy fits your product the best and how to focus on getting traction as quickly as possible.

Workshop is led by Mattias Liivak. Mattias is the head of Marketing & PR at Fortumo. Over the past 7 years, he has been helping Fortumo grow its share in the mobile payments market, where Fortumo's customers include Google, Spotify and Amazon. Prior to this, Mattias worked in a PR agency with a focus on consulting tech companies on their public relations activities.

The workshop is held in English and free for everyone, but for reserving a seat and snacks please register before the event.

The event is funded by the European Social Fund.
The event is funded by EIT Health.
I am aware and I give my permission to:
1. Take pictures of me at the public event.
2. Use the pictures and videos for marketing purposes in the programme communications.
3. Use my information for entrepreneurship programme Edu ja Tegu participants statistics and feedback.

Contact info: andres.vaher@ut.ee